What kind of audience was Grey Poupon reaching out to through its ads?
Explanation:
According to paragraph 2, Grey Poupon “ran tasteful print ads in upscale food magazines”. The television commercial showcased owners of Rolls Royce consuming the product. From the data given in paragraphs 2 and 3, it can be inferred that Grey Poupon was reaching out to “rich and sophisticated customers”. Although the passage mentions Grey Poupon being distributed in flights, it does not mention “frequent fliers”. Eliminate option 1. There is no data in the passage to support options 2 and 3. Hence, the correct answer is option 4.
Help us build a Free and Comprehensive Preparation portal for various competitive exams by providing us your valuable feedback about Apti4All and how it can be improved.